Research Manager

 [email protected]

 +32 9 269 14 27

Ghent office

Evergemsesteenweg 195

9032 Ghent

Belgium

Bio

Misjah joined InSites Consulting in 2013 as qualitative research consultant in the Healthcare sector. She felt passionate about people becoming more aware of their health, continuously trying to manage it better by tracking everything, taking preventive measures and adapting their lifestyles. The changing attitudes and behavior of (health) consumers were her main focus point, and resulted in many challenging research projects for a broad range of clients.  In 2017, she joined forces with the FMCG team with one goal: combining her health expertise with the FMCG sector to deliver more WOWing results and bring brands closer to the consumer. Today she’s a Research Manager for brands such as Ontex, Herbalife Nutrition, Ferrero, Zespri, Ferrero & BAT.