The fourth edition of TV Day took place on March 25, 2014. MEDIALAAN TV ADVERTISING, PUB and InSites Consulting presented seven advertising awards in five different categories, for the best spots and campaigns of the past year.
Do you know anybody whose business card says ‘Chief Consumer Officer’? Does your company have one? Ever thought about the fact that consumers should have a seat at the board room table? No? Then this is the time to reconsider. Join us in our brand new Smartees Seminar, hosted on Thursday April 24 in our Ghent office.
Both the consumer and the business world are rapidly changing. Organizations need to become more open and agile to be the winners of tomorrow. Successful companies embrace the empowered consumer and engage in a continuous dialogue with the outside world. Doing so, they are able to react quickly to new trends, emerging needs, expected improvements to products or services and anticipate actions from the competition.