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What if Mother Nature was your CEO

If Mother Nature was your CEO

As published on Switch & Shift on March 25, 2015. Nature is the world’s most effective designer, according to Frank Stephenson, Design Director at McLaren Automotive. Looking at what nature has created over millions of years of evolution to get to the perfect shape, the designers at McLaren Automotive get their inspiration from animal anatomy, tree branches, blood vessels and river deltas to create some of the most sophisticated and efficient design solutions. If McLaren Automotive manages to create better designs by stealing from nature, surely nature must contain lessons that apply to business and leadership as well.Read more

Creativity World Forum

Finding your creative mojo! Thoughts on Creativity World Forum day 2

The Creativity World Forum 2014 proved to be a great experience, leaving us feeling inspired and connected! Day 2 approached innovation by zooming in on the creative mindset: Tom Kelley, Debra Kaye, Ricardo Semler and other thought leaders took the focus away from innovation processes and emphasized the creative power of individuals, both from within and from outside the organization! And Robin Chase showed us why this means that the future belongs to the sharing and collaboration economy!Read more

Creativity World Forum

Don’t make me sit on the chair! Thoughts on Creativity World Forum day 1

When the creative minds of Europe unite, there’s bound to be magic in the air. Especially when Guy Kawasaki, Frans Johansson, Austin Kleon and many more impressive speakers are sharing their innovation stories. Find out in my thoughts below how each of them is dealing with the ‘innovation paradox’. Innovation paradox? Yes, we are encouraged to think BIG in innovation; to jump to the next curve and come up with radical and breakthrough new products and services. On the other hand, we can agree that all ideas are combinations of existing ideas. So how to be disruptive when uniqueness in itself can be questioned?Read more

Stop the buzz

Stop the buzz

In the afternoon of September 12, the MOA Digital Analytics session was set to answer the urge to transform a fuzzy phenomenon into real-life cases. It’s an honor to be guided on this journey by authorities Mark Raben, Director Innovation & Product Strategy at SAP and J. Graeme Noseworthy, Strategic Messaging Director Big Data at IBM.Read more