Research: Hyves brand understanding

hyves new logo

For Hyves, the biggest social network in The Netherlands, InSites Consulting was privileged to do a research on brand understanding and perception. What characterizes Hyves-users the most, how do “Hyvers” use their favorite social network in relation to other networks like Facebook, LinkedIn, GooglePlus and Twitter?  How well is Hyves performing when we analyze the …

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Posted in Branding, Media & Entertainment

The power of Linkedin Meetups

LinkedIN

Are you linked with any groups on LinkedIn? Probably yes… But do these groups ever organize a Meetup? And have you ever attended such a Meetup? I’m linked to quite some groups, but not all groups turn out to be as valuable. Only one group stands out from the rest: the Community Managers group (NL). …

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Posted in Communities

940 million social media users in the world

72% of Internet users are part of at least one social network, which translates to 940 million users worldwide. These are the results of a global study among 2,800 Internet users. Eastern Europe and Asia are the regions with the lowest use (4 out of 10), while South America has the highest usage in terms …

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Posted in Uncategorized

Make ‘friends’ and find a job

linkedin

The number of Belgian registrations on professional networking sites, such as LinkedIn, has risen sharply these last months compared to 2008. But why are these professional networking sites so popular? The increase of Belgian registrations on networking sites has several reasons, according to Tom De Ruyck Senior Consultant ForwaR&D Lab InSites Consulting. “First of all, …

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Posted in Uncategorized