Last week MOA (Dutch Market Research Association) awarded InSites Consulting with the MOA Innovation Award for our research on ‘Gamification in Online Research Communities’. The prize is awarded to the company which created added value in the past year by learning from consumers in an innovating, positive and striking way. As the judges of the MOAwards believed our winning case “brings fundamental changes in the way the industry sees research”, we feel obliged to share the full story with you Enjoy!
A very rainy day at the InSites Consulting office, full of speculations and nostalgia about former MOAward editions made room for the 5th – and unexpected sunny – edition. And let us be fair: there are worse places to enjoy the sun. The MOAwards took place in Zandvoort (NL), at the fully crowded Beachclub Vooges. A Dutch-Flemish blend of colleagues represented InSites Consulting once again, full of excitement about if, and what we would bring home.
Last year, at the sunny, sunny beach of Zandvoort in The Netherlands, we’ve pulled off “The Double” at the MOAwards, the annual prizes for Market Research firms in the Netherlands. Kristof De Wulf won the Agency Researcher of the Year Award and our Dutch office the Research Agency of the Year Award. And today, we’re happy to announce that we are nominated twice in the category Innovation Awards 2012! Together with RTL Netherlands InSites is nominated for a Facebook research community app, that was executed on the Facebook fanpage of The voice of Holland. The other Innovation Award is for InSites Consulting’s efforts for bringing gamification into market research online communities (MROCs).
Yes! We pulled it off. Tonight, InSites Consulting won two of the MOAwards, the annual prizes for Market Research firms in the Netherlands. This was announced during an award ceremony at BeachClub Vooges in Zandvoort (the Netherlands). Kristof De Wulf won the Agency Researcher of the Year Award and our Dutch office the Research Agency of the Year Award.
Yesterday MOA (Dutch Market Research Association) announced its nominations for the MOAwards 2011. And great news for our Rotterdam office as we’ve received 2 nominations this year, Agency of the Year and Agency Researcher of the Year (Kristof De Wulf, Managing Partner and Country Manager of our office in the Netherlands).
Find out what MOA and the judges said about InSites Consulting:
Every year MOA, the Dutch Centre for Marketing Intelligence and Research, presents the Agency of the Year award to the marketing agency that has really set the trend over the previous 12 months.
No better judges than all of you to decide whether we deserve the MOAward for Agency of the year 2011. Over the last weeks we’ve gathered support for our nomination and set up a platform filled with testimonials, cases and quotes. Find out what our Dutch clients and employees have to say about InSites Consulting (in Dutch) and share your thoughts with us, MOA, the world…!
InSites Consulting was the big winner at the MOAwards last Thursday in Amsterdam. InSites Consulting, the only marketing research company, was nominated for 2 awards and won both: ‘Marketing research company researcher of the year 2009′ (Bureau onderzoeker van het jaar 2009) and ‘SPSS Feedback Innovation Award of the year 2009″. The Dutch MOAwards are an initiative of the MOA, Center for Marketing Intelligence & Research.
We’ve won two MOAwards at the MOA event yesterday in Amsterdam. We were the only market research agency that was nominated for two awards and we actually won both. So we’re really happy! Christophe Vergult won the Award Market researcher of the year 2009. We also won the SPSS feedback Innovation Award of the year 2009. Annelies Verhaeghe, ForwaR&D Lab consultant, collected that prize and spoke her already famous words “Hartstikke bedankt”.