Matthias Dusselier

Matthias Dusselier

Senior Business Director

 [email protected]

 +32 9 269 15 18

Ghent office

Evergemsesteenweg 195

9032 Ghent



Matthias joined InSites Consulting in 2007 after graduating as a Business Engineer. He is currently head of the Technology & Services team at the InSites headquarters in Ghent, Belgium.

He has worked for a wide range of technology, travel & tourism, health care, automotive and financial services clients such as Deutsche Bank, ING, Pioneer, Rabobank, Tele2, Teva Pharmaceuticals, Toyota Motor Europe, TUI and UCB. He is used to collaborating on large-scale global and local branding, customer experience and innovation projects, using consumer-centric approaches and methods.
He has a passion for structural research programs, loves to advise on (online & offline) data visualization and share Excel tips & tricks.

On a personal note, Matthias fancies the combination of data and insights with another passion, sports. He enjoys the flavour of delicious food, the taste of the best beer in the world (Westmalle Trippel) and supporting the world’s classiest football team (RSC Anderlecht). He has an interest in interior design and loves taking care of his homegrown plants. He (still) dreams of running a marathon at the age of 42.195.

My latest blog posts

10 tips to move from Customer Service to Customer Activation

10 tips to move from Customer Service to Customer Activation

Written by Matthias Dusselier

In plenty a company, customer service is the only tangible contact (or touchpoint) a customer has with a company. A…

How to make the difference at each touchpoint?

Written by Matthias Dusselier

On Monday June 18th I attended the 11th Vlerick Brand Community in Ghent, organized by the Vlerick Management School. Topic…