How can brands collaborate with consumers beyond co-creation? How can consumers successfully participate in innovation activities and generate fresh ideas? Let’s get virtually together at a free 1hour Smartees Webinar and we’ll show you the road to co-everything.
On Tuesday the 25th of February some of the brightest minds in web technology gathered at the Phare conference in the center of Ghent. Sadly enough the organizers forgot to invite me as a speaker :-) but I was glad to get a chance to listen to what the seven speakers had to say.
Some call them the I-generation, others call them pluralists, post-gen and even generation Wii. To put it simply, they are Generation Z, the kids, tweens and teens of today who therefore represent our aspirations and near future. Here at InSites Consulting we want to bring our clients to that future first – and the future is Generation Z.