Timo Vandemaele

Timo Vandemaele

Senior Business Director

 [email protected]

 +32 9 269 16 09

Ghent office

Evergemsesteenweg 195

9032 Ghent



Timo joined InSites Consulting in 2011 as a quantitative research consultant. Driven by analytics, Timo found his passion in helping clients forward in the New Media and Entertainment sector. Today, he leads said team with key accounts such as eBay Classifieds Group, Liberty Global, DPG Media, Viacom, Kinepolis and many more.

Bringing consumers in the client’s boardroom is Timo’s favourite research metaphor; it is what drives him every day. Intrigued by the newest research innovations and hybrid methods, Timo always pursues the challenge of providing the best solution for the client’s needs. One of his main domains of expertise is branding and communication research, where Timo is leading the way on how advertising research should look in the future.

On a personal note, Timo is also a fan of the media and entertainment sector in his spare time, as he is a dedicated fan of football team FC Bruges; he is also a movie and series fanatic: the Marvel cinematic universe and Game of Thrones are two examples of series he will watch over and over again!

My latest blog posts

Time to fuel up: key take-aways from Medialaan’s Fuel event

Written by Timo Vandemaele / Vincent Konings

On Thursday April 19, Medialaan hosted the second edition of FUEL, an event with the ambitious promise to put you…

How non-profit organizations are setting the bar for effective advertising

Written by Timo Vandemaele

Advertising award season has arrived, honoring those smart marketing communication ideas, with next week The International Advertising Festival in Cannes,…

An outlook on Generation Now!

An outlook on Generation Now!

Written by Jolien Vanbiervliet / Timo Vandemaele

As published on How Cool Brands Stay Hot on October 28, 2014. Together with De Morgen, InSites Consulting took a deep…