
Keep your strategy in tune with consumers’ needs via Price Sentiment Trackers
Written by Yvonne Feucht
How tracking price sentiment helps you ensure that your price and product strategies stay in tune with consumer and retailer needs
Data is the fuel of our business. It is in our mutual interest that we ensure a secure and safe environment for data shared by our participants, as well as for intellectual property shared by our clients. With the compliance deadline for South Africa’s Protection of Personal Information Act (POPIA) set for 1 July, I hope this article reassures you of our approach to data protection and privacy at InSites Consulting South Africa.
We take security seriously, and we are aware that safe data processing is crucial for your business. We follow industry standards (ISO27001) and international regulations (GDPR, CCPA, CSL, POPIA), and we have a dedicated data security team assessing and improving our standards continually.
Data is our fuel, and as such we strive to act as an example of how to handle it with care.
Since 28 May 2018, InSites Consulting has been compliant with the General Data Protection Regulations (GDPR). Having compared POPIA to GDPR, we are confident that POPIA does not add new requirements to our Information Security Management System or our Customer Relationship Management (CRM) and marketing processes.
To clarify our key obligations:
We currently store and process data in Microsoft Dynamics 365 CRM, and follow guidance from the GDPR and POPIA in this. We will only use your data to carry out our services, unless:
If you have given consent for us to store and process your data for marketing, you will receive our monthly newsletter, which features our latest inspirational content. You can revoke your consent from such communications at any time.
If you have any questions relating to this article, please get in touch.
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Written by Yvonne Feucht
How tracking price sentiment helps you ensure that your price and product strategies stay in tune with consumer and retailer needs
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