Do the 'Meet the Joneses' Test

Are you really connected to your consumer?
To come up with eye-opening insights on the daily life of today’s consumers and to understand how you can keep up with “the Joneses”, InSites Consulting (together with Stichting Marketing and NIMA) invites marketers to complete the “Meet the Joneses” Test.
WIFM?
– New consumer insights and finding out how connected you really are.
– Your personal ‘connection’ score and a benchmark with other marketers.
– A full report showing all the conclusions when the test is finished (October), personally sent by e-mail.
– A chance to win a prize and step out of your own daily life for a while.
Entering the ‘Meet the Joneses-Test’ is easy. Just click here. The test will take about 10 minutes of your time. Have fun!

You might also be interested in

Lady looking frightened

Surfing the waves of the permacrisis through insight communities

The word of the year is ‘permacrisis’, or the feeling of living in a permanent state of crisis. Discover how brands can keep a finger on the pulse of changing consumer needs and expectations through online insight communities.

$-sign tree THUMB

How to be sustainable in an unaffordable world

Written by Josh Barazetti-Scott / Lewis Barker

Sustainability has an increasing importance in our daily lives that brands can no longer ignore. Find out how we can help you better understand your consumer.

Young man flicking fingers ZA Gen Z consumers

Gen Z in South Africa – 80% would pay more for brands with a positive impact

Written by Joeri Van den Bergh

What shapes Gen Z in South Africa, and what do they expect from brands? Read on to discover more.