Consumer Collaboration in times of crisis [infographic]

In times of uncertainty and rapid change, brands may be unsure if and how to integrate the voice of consumers into their decision making. Whilst these unusual times call for unusual measures, the need to stay connected is ever present. Consumer-centricity is key, now more than ever. Brands can’t just hit the pause button and fade out; instead, they need to keep the connection with consumers in place through digital collaboration.

Dive into our Pause, Play, Fast-Forward infographic and discover how how to stay connected with consumers in challenging times!

As experts in online research, we’ve put our powerful community platform to use at this unprecedented time, to provide you with the global voice of consumers today, so that you can make business-critical decisions tomorrow. Our Pause, Play, Fast-Forward infographic features quotes and insights from our proprietary COVID19 Consumer Community.

Tune in and hear from Tom De Ruyck and Joeri Van den Bergh how you can use digital collaboration – ranging from online interviews and digital focus groups to insight communities – to make your business truly consumer-centric, even in times of crisis.

To help brands navigate through these fickle times, we’ve created a dedicated COVID-19 online community approach. Intrigued? Get in touch and we’d be happy to start the conversation and listen to your challenges!

Our dedicated COVID-19 online community approach

You might also be interested in

$-sign tree THUMB

How to be sustainable in an unaffordable world

Written by Josh Barazetti-Scott / Lewis Barker

Sustainability has an increasing importance in our daily lives that brands can no longer ignore. Find out how we can help you better understand your consumer.

Young man flicking fingers ZA Gen Z consumers

Gen Z in South Africa – 80% would pay more for brands with a positive impact

Written by Joeri Van den Bergh

What shapes Gen Z in South Africa, and what do they expect from brands? Read on to discover more.

Man with shopping bags and coffee

Five principles for excellent customer experience

Written by Tom De Ruyck

Customer experience (CX) is the next battleground for brands to differentiate themselves. Discover five key principles to excel in CX here.