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Magali Geens

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Magali Geens

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"No matter how tough the road ahead, you can always take one step more."
Latest Article

More than a matter of life or death

Some people think football is a matter of life or death. I assure you, it’s much more serious than that.” The infamous Bill Shankly quote was indeed a very appropriate opener for the Geneva International Sports Convention. The UNICEF program project shared by Verity Nicholas, Chief Corporate Partnership Officer, lively supported how sports has the power to save lives. If you know that in Bangladesh drowning is still in the top 5 causes of death of children below 5 and if you appreciate that swimming lessons for kids in small villages may be a lifesaver, it is much easier to understand and applaud the investments UNICEF is making in the global commercial sports arena.Read more

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